It’s fair to say the creative sparks flew when Funky Barramundi took on an exciting brief from the start-up marketers at Firelight.
While the agency already had a strong sense of identity (with colours and fonts in mind) it was up to us to conjure some magic. We knew we had to come up with something special.
By integrating the first two letters of the brand name, we formed a drop of flame that ignites the imagination and brings the brand to life. This device is seen to its full effect using animation on digital platforms.
Needless to say, our client was delighted and is now poised to deliver her own creative marketing flare to her client base.