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How we approached this brief for Hardcase boxes

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What we’ve been working on: We created this all-new, strong logo for Hardcase, a series of ultra-durable plastic, steel and aluminium toolboxes launching in the market. Launched into the market April 2014 and continues with other new items today. The bull was sketched out freehand before being workshopped further on screen. 

Why it matters: For many toolbox brands, ‘utilitarian’ seems to translate into ‘boring’ when compared on shelves. We wanted to convey a sense that this toolbox is tough enough for any job, while giving it some personality and making it stand apart from rival products. 

How this can help you: Watch this space to see packaging, marketing and other materials yes without giving away too much of the competitive edge, there will be more new products, new categories and new point of sale material for Hardcase and other brands designed by Funky Barramundi coming out from Hardcase.

What our client saysFunky Barramundi is innovative, brings us edgy designs and minimises the expense so we can maximise the affect. Angelo has a long and successful career delivering the package that is seen today under some of the largest and most recognised brands. He is the energy and the orchestrator of what others want and what they are thinking. One of the unquestionable advantages of working with Funky Barramundi is that I know I will get what I need and what I want every time I engage their services. I know my financial investment in their time and experience will reward me with a complete and desirable outcome. I can honestly say that I have never walked away unsatisfied or less than impressed with what they have proposed. It is this performance that lets me feel at ease and gives me peace of mind to return and trust them again and again with my product and brand future. I’ve discovered that the largest studios with their fancy décor do not necessarily deliver the best value or the best results. If you feel your business could be doing more, I can recommend making contact with the Funk Barramundi.

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